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GrowNexus — Your Growth, Our Strategy
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Services/Marketing & media

Answer Engine Optimization Services Nepal

Get named when buyers ask ChatGPT, Perplexity, Gemini or Google’s AI Overviews. We measure what AI says about you, fix the reasons it gets you wrong, and re-check every month.

Book a free audit See our work
Marketing & media
The problemWhat's includedHow it runsQuestions

01 / The problem

Your buyers ask an assistant now. It may not be quoting you.

Most teams know something is off. Fewer can name the constraint holding growth back.

  1. 01

    Buyers ask ChatGPT, Perplexity, Gemini and Google’s AI Overviews for a shortlist, and the answer arrives already written. If you are not in it, there is no second page to scroll to.

  2. 02

    A page-one ranking no longer guarantees a visit. For one client, a single top-three ranking earned more than 40,000 impressions and zero clicks, because the answer was given on the results page.

  3. 03

    Assistants often describe a business from third-party profiles, not its own website. If a directory has your team size, services or location wrong, that is what gets repeated.

  4. 04

    Plenty of agencies added AI search to their service list this year without measuring anything. You cannot fix an answer nobody has recorded.

02 / What's included

Everything in your Answer Engine Optimization (AEO) engagement.

Clear deliverables, no mystery retainers. Scope adjusts in discovery; this is the baseline.

10 deliverables in the baseline scope

  • A prompt-set baseline: the questions your buyers actually ask, run across ChatGPT, Perplexity, Gemini, Microsoft Copilot and Google’s AI Overviews and AI Mode, with every answer and cited source saved
  • Share-of-answer reporting: how often you are named, cited or recommended, compared with the competitors you choose
  • An entity audit: what each engine says about your business against the facts, and which sources it took them from
  • Fixes at the source: your own fact pages, Google Business Profile, directories, review sites and social profiles, corrected and made consistent
  • An AI crawler access check: robots.txt, CDN and firewall rules for GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot and Google-Extended
  • Answer-first rewrites of the pages that should be quoted: a direct answer up top, then definitions, numbers and named sources
  • Structured data that ties your pages to one entity: Organization, Service, Person, FAQPage and Article
  • Content worth citing: original data, comparisons and answers to the questions buyers really ask
  • Digital PR aimed at the publications and lists the engines already cite for your category
  • AI referral tracking in GA4 and Search Console, plus a monthly re-run of the same prompt set with the before and after

03 / How it runs

How Answer Engine Optimization (AEO) engagements actually run.

5 phases, in order. Pick one to see what happens in it.

Phase 01 of 05

Measure

We agree the questions your buyers ask, by stage and market, and run them across the major assistants. Every answer and every cited source is saved with a date, so there is a baseline to beat.

Phase 02 of 05

Diagnose

Each missing or wrong answer is traced to a cause: a blocked crawler, a page with no direct answer, an outdated profile the engine trusts, or no credible source that mentions you.

Phase 03 of 05

Fix

We correct your facts where the engines read them, rewrite the key pages answer-first, add structured data, and publish evidence an assistant can quote.

Phase 04 of 05

Earn mentions

We pitch your data and expert commentary to the publications, directories and comparison lists the engines already cite for your category.

Phase 05 of 05

Re-measure

Every month we re-run the same questions and report what changed, including what did not. Answers vary from run to run, so we report ranges, not one screenshot.

04 / Tools and measures

What the work runs on.

The platforms a typical answer engine optimization (AEO) engagement uses.

  • ChatGPT
  • Perplexity
  • Gemini
  • Microsoft Copilot
  • Google AI Overviews and AI Mode
  • Google Search Console
  • Bing Webmaster Tools
  • Google Analytics 4
  • Screaming Frog
  • Schema Markup Validator

05 / By industry

Answer Engine Optimization (AEO) across every sector.

We apply this service built around how buyers actually behave in each sector.

  • PR & Communications

    Press releases and coverage built so assistants quote them, and measurement of the citations PR earns.

    See PR & Communications marketing
  • Professional Services

    Firms buyers now shortlist by asking an assistant: clinics, law firms, consultancies and accountants.

    See Professional Services marketing
  • Hospitality

    Hotels, tour operators and restaurants that travellers find by asking AI to plan the trip.

    See Hospitality marketing
  • Plumbing & HVAC

    Local service firms that assistants recommend when someone asks who to call.

    See Plumbing & HVAC marketing

06 / Reading

Read before you brief us.

Everything we know about answer engine optimization (AEO), written down. No gate, no form.

  • 10 min read

    Answer Engine Optimization: What 13 Measured Websites Actually Do

    We measured thirteen competing websites for AI search readiness on 1 August 2026 and re-checked them on 12 August. One published an llms.txt, eight had no structured data, and the only site restricting an AI crawler was one we built.

    Read the guide
  • 12 min read

    What Gets a Business Cited by AI Assistants? 18,151 Sources Compared

    We re-analysed 18,151 cited pages across ChatGPT, Google and Perplexity. Relevance, structure and evidence were associated with deeper use, but they are not magic ranking factors.

    Read the guide
  • 10 min read

    How to Measure AI Citations from PR When Your Analytics Show Nothing

    Assistant referrals look like a rounding error while page-one buying questions earn no clicks. Four measurement methods, what each one misses, and the three report splits that change what you work on next.

    Read the guide

07 / Questions

Common questions about
Answer Engine Optimization (AEO).

Straight answers before you book a call. The rest we can cover on one.

Book a free audit
What is answer engine optimization (AEO)?

Answer engine optimization is the work of making your business part of the answer AI assistants give. Where SEO ranks a page in a list of links, AEO aims to get you named, cited or recommended inside the answer that ChatGPT, Perplexity, Gemini, Microsoft Copilot or Google’s AI Overviews writes.

What is the difference between AEO, GEO and SEO?

They overlap. SEO earns rankings in search results. AEO (answer engine optimization) and GEO (generative engine optimization) are two names for the same goal: appearing in AI-written answers. AEO rests on SEO foundations such as crawlable pages, clear content and credible links, and adds work SEO rarely covers: entity accuracy across third-party sources, measurement at the level of individual prompts, and mentions on the sites the engines cite.

How do you get your business recommended by ChatGPT?

There is no switch to flip. When ChatGPT searches, it draws on pages it can retrieve and on what credible sources say about you. So its crawlers must be able to reach your site, your key facts must be stated plainly there and match every profile and directory, you need material worth quoting, and you need mentions on the sites it already cites for your category. Then you measure the same questions again.

Can you guarantee that we will appear in ChatGPT or AI Overviews?

No, and be wary of anyone who does. AI answers change from one run to the next, and the engines do not publish how they choose sources. What we commit to is measurement: a dated baseline, a clear account of why you are missing, the fixes, and a monthly re-run that shows what changed.

How long does AEO take to show results?

Some fixes show within weeks: an unblocked crawler, a corrected profile, a page that finally answers the question directly. Earning mentions and changing how the engines describe you takes months, and depends on your category and how much has already been written about you. We agree which questions to track before work starts and report against them every month.

How do you measure AEO results?

With a fixed set of questions, run on a schedule across the engines, recording whether you are named, cited or recommended and which sources are used. We add AI referral traffic from Google Analytics, Search Console and Bing data, and the share of answers that describe you correctly. Because answers vary, each question is run more than once and we report ranges.

Do we need an llms.txt file?

It is quick to add and some AI tools read it, but no major answer engine has said it uses llms.txt to choose sources. We treat it as housekeeping, not a strategy, and spend the effort on crawler access, clear facts and pages worth citing.

Do you offer AEO in Nepal?

Yes. The method is the same everywhere; the sources differ. Assistants describing a business in Nepal lean on a small set of local directories, news sites and English-language profiles that are often out of date, so correcting those is usually the first job. We work with Nepal businesses from our studio in Kathmandu and with clients abroad remotely.

Do you offer AEO for agencies and PR firms?

Yes. We run search and answer-engine work for a US press-release distribution platform, and we can work under your brand for your clients. For PR teams, releases and coverage can be written so assistants quote them, and the citations they earn can be measured.

How is AEO priced?

It depends on how many markets and questions we track, how much needs fixing, and whether your team or ours makes the changes. An initial audit is scoped as a fixed project; ongoing work is scoped as a defined monthly engagement.

Often paired together

Most programs combine two or three.

Start with your biggest constraint, then add what it needs.

  • SEO Optimization

    Rank in Google. Get cited by ChatGPT, Gemini, and Perplexity. Own both search landscapes.

    Explore
  • Growth Strategy & Consulting

    Senior growth strategy without the full-time executive price tag.

    Explore
  • Social Media Marketing

    Paid and organic social tied to your business goals, not your follower count.

    Explore

Next step

Let’s build
the next quarter together.

A 30-minute strategy call: we review your funnel, name the two highest-impact moves for the next 90 days, and say plainly if we are the right fit. No deck. No hard sell.

Book a strategy call