Phase 01 of 04
Context Audit
Review traffic speed, viewing angle, dwell time, and competing visual clutter at proposed sites.
Billboard and transit designs that stop traffic at 70km/h and are still readable at distance.
Experiences & activation01 / The problem
Most teams know something is off. Fewer can name the constraint holding growth back.
Outdoor ads packed with text and small fonts are unreadable at traffic speed. Nobody processes them.
Poor design scaling causes pixelated printing or washed-out colors at large format dimensions.
Poor placement strategy means spending on sites where your target buyer never actually drives.
Most Nepal OOH creative is an afterthought: a social media post resized to billboard dimensions with no consideration for viewing distance or dwell time.
02 / What's included
Clear deliverables, no mystery retainers. Scope adjusts in discovery; this is the baseline.
8 deliverables in the baseline scope
03 / How it runs
4 phases, in order. Pick one to see what happens in it.
Phase 01 of 04
Review traffic speed, viewing angle, dwell time, and competing visual clutter at proposed sites.
Phase 02 of 04
Design a maximum 5-word message readable in 3 seconds with a single dominant visual.
Phase 03 of 04
Convert to CMYK, verify spot colors, and export files at the exact dimensions and resolution the printer requires.
Phase 04 of 04
Inspect the installed creative on-site and document with photography for compliance records.
04 / Tools and measures
The platforms a typical out-of-home (OOH) engagement uses.
05 / By industry
We apply this service built around how buyers actually behave in each sector.
Restaurant and hotel billboard advertising across Kathmandu high-traffic corridors.
See Hospitality marketingProperty launch billboard campaigns targeting the buyer commute corridors in Kathmandu.
See Real Estate marketingBrand awareness OOH for D2C and retail brands building offline recognition in Nepal's growing urban markets.
See E-commerce marketing06 / Questions
Straight answers before you book a call. The rest we can cover on one.
Book a free auditKathmandu has static billboards, LED digital boards, vehicle wraps (bus, taxi, micro), lamppost banners, and transit shelter ads. Static billboards on the Ring Road, Durbar Marg, and Thamel corridors deliver the highest daily impressions. LED boards in Sundhara and New Road offer animated campaigns. We coordinate placement across all formats.
We do not own billboard sites, and you should be wary of any agency that says it can get you a fixed discount for that reason. We design the creative and coordinate placement through outdoor media site owners across Kathmandu. We negotiate on your behalf and show you what each site actually quoted, so you can judge the rate you are getting rather than take our word for it.
Effective billboard design has one clear message, one dominant visual, and no more than 5 to 7 words. We design with the viewing context in mind: at 60km/h, a driver has 3 seconds of exposure. Everything we design is tested against that constraint before production.
Digital LED boards allow animated or rotating creatives that change on a time-slot schedule shared with other advertisers. They are available at key Kathmandu intersections and offer higher impact at lower per-week cost than static sites. We design animated creatives in the correct pixel dimensions for each board.
Yes. We design full and partial wraps for buses, micro-buses, taxis, and delivery vans. Vehicle wraps in Kathmandu generate repeated impressions across the city's entire route network. We manage the design, print specification, and application coordination with vinyl vendors.
OOH scope depends on the number of concepts, formats and size adaptations, motion requirements, site coordination, and campaign duration. Media rental, printing, fabrication, and installation remain separate vendor costs; we show the quotes and obtain approval before committing them.
Next step
A 30-minute strategy call: we review your funnel, name the two highest-impact moves for the next 90 days, and say plainly if we are the right fit. No deck. No hard sell.