Phase 01 of 04
Segment
Clean existing lists and group contacts by purchasing intent, behavior, and customer lifecycle stage.
Direct Marketing Nepal
Email, WhatsApp, and SMS campaigns that reach your list directly and drive attributable revenue.
Marketing & media01 / The problem
Social algorithms hide your message from your own list
Most teams know something is off. Fewer can name the constraint holding growth back.
- 01
Only a fraction of your social followers see your product updates. You do not own that audience.
- 02
Generic bulk emails land in spam, burning your domain reputation and wasting your team's time.
- 03
Uncoordinated SMS blasts annoy customers without producing trackable returns.
- 04
Your competitors in Nepal have started using WhatsApp Business API for automated sequences. Manual messaging at scale no longer works.
02 / What's included
Everything in your Direct Marketing engagement.
Clear deliverables, no mystery retainers. Scope adjusts in discovery; this is the baseline.
10 deliverables in the baseline scope
- Lead magnet strategy and list building playbook
- Automated email drip campaign architecture (3 to 6 sequence variants)
- WhatsApp Business API setup and broadcast list segmentation
- Transactional and promotional SMS sequence design
- Audience segmentation by intent, behavior, and purchase history
- Subject line and message body A/B testing framework
- DNS configuration: SPF, DKIM, DMARC for inbox deliverability
- Analytics dashboard tracking open rate, CTR, and attributed revenue
- Monthly list health audit and re-engagement campaigns
- Win-back sequences for lapsed customers
03 / How it runs
How Direct Marketing engagements actually run.
4 phases, in order. Pick one to see what happens in it.
Phase 02 of 04
Sequence
Write personalized copy for email, WhatsApp, and SMS flows with distinct messages per segment.
Phase 03 of 04
Automate
Build triggers, delays, and conditional branches inside your email and messaging platform.
Phase 04 of 04
Optimize
A/B test subject lines, message timing, and CTAs with weekly performance reviews.
04 / Tools and measures
What the work runs on.
The platforms a typical direct marketing engagement uses.
- Klaviyo
- Resend
- Twilio
- WhatsApp Business API
- Mailchimp
- Notion
05 / By industry
Direct Marketing across every sector.
We apply this service built around how buyers actually behave in each sector.
E-commerce
Abandoned cart recovery, post-purchase flows, and loyalty email sequences for Nepal ecommerce brands.
See E-commerce marketingHospitality
Reservation reminders, seasonal offers, and WhatsApp booking confirmations for restaurants and hotels.
See Hospitality marketingProfessional Services
Appointment reminders, follow-up sequences, and client re-engagement for clinics and consultancies.
See Professional Services marketing
06 / Questions
Common questions about
Direct Marketing.
Straight answers before you book a call. The rest we can cover on one.
Book a free auditWhat direct marketing channels work best for Nepal businesses?
WhatsApp is the highest-engagement direct channel for most Nepal businesses, simply because it is where people already are. Treat any open-rate percentage you see quoted for it — including one from us — with suspicion, because almost none of them cite a source. What decides the outcome is your list and your offer. Email works for higher-ticket and B2B, SMS for transactional messages and flash promotions. We measure your own delivery, read and reply rates from the first send, and tell you which channels are earning their place.
How do you set up WhatsApp Business marketing in Nepal?
We configure the WhatsApp Business API through an approved Meta Business Solution Provider, set up broadcast lists and automated sequences, and integrate the channel with your CRM or contact database. This is distinct from the free WhatsApp Business app, which has broadcast limits.
How do you avoid email spam folders?
We configure proper DNS authentication protocols (SPF, DKIM, DMARC) before sending any campaigns. We also enforce list hygiene by removing invalid addresses, set up a proper warm-up schedule for new sending domains, and monitor deliverability daily using inbox placement tools.
Can you set up email automation sequences for our business?
Yes. We design and build automated email flows including welcome sequences, post-purchase series, cart abandonment, lead nurture drips, and win-back campaigns. We work with Klaviyo, Mailchimp, Resend, and most major email platforms.
How do you measure direct marketing ROI?
Every campaign has UTM parameters, and every direct channel is connected to your analytics platform. We track revenue attributed to email, WhatsApp, and SMS separately. You get a monthly dashboard showing sent, delivered, opened, clicked, and converted metrics with NPR or USD revenue attributed per channel.
How is direct marketing priced?
Direct marketing is scoped by contact volume, channels, sequence count, content production, platform setup, integrations, and compliance requirements. Setup and ongoing management are shown separately, as are messaging-platform or sending costs paid to third parties.
Next step
Let’s build
the next quarter together.
A 30-minute strategy call: we review your funnel, name the two highest-impact moves for the next 90 days, and say plainly if we are the right fit. No deck. No hard sell.