GrowNexus — Your Growth, Our Strategy
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GrowNexus — Your Growth, Our Strategy

360° growth partner for Kathmandu and global markets.

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Monthly notes on SEO, paid social, and AI-native marketing for teams that ship.

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GrowNexus — Your Growth, Our Strategy
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Services

Direct Marketing Nepal

Email, WhatsApp, and SMS campaigns that reach your list directly and drive attributable revenue.

Book a free audit
See our work

Latest result

Social algorithms hide your message from your own list

Most teams know something is off. Fewer can name the constraint holding growth back.

  1. 01

    Only a fraction of your social followers see your product updates. You do not own that audience.

  2. 02

    Generic bulk emails land in spam, burning your domain reputation and wasting your team's time.

  3. 03

    Uncoordinated SMS blasts annoy customers without producing trackable returns.

  4. 04

    Your competitors in Nepal have started using WhatsApp Business API for automated sequences. Manual messaging at scale no longer works.

What's included

Everything in your Direct Marketing engagement

Clear deliverables, no mystery retainers. Scope adjusts in discovery; this is the baseline.

  • Lead magnet strategy and list building playbook
  • Automated email drip campaign architecture (3 to 6 sequence variants)
  • WhatsApp Business API setup and broadcast list segmentation
  • Transactional and promotional SMS sequence design
  • Audience segmentation by intent, behavior, and purchase history
  • Subject line and message body A/B testing framework
  • DNS configuration: SPF, DKIM, DMARC for inbox deliverability
  • Analytics dashboard tracking open rate, CTR, and attributed revenue
  • Monthly list health audit and re-engagement campaigns
  • Win-back sequences for lapsed customers

How Direct Marketing engagements actually run.

Four phases. Same discipline whether you are in Kathmandu or outsourcing from abroad.

  1. // PHASE_01

    Segment

    Clean existing lists and group contacts by purchasing intent, behavior, and customer lifecycle stage.

  2. // PHASE_02

    Sequence

    Write personalized copy for email, WhatsApp, and SMS flows with distinct messages per segment.

  3. // PHASE_03

    Automate

    Build triggers, delays, and conditional branches inside your email and messaging platform.

  4. // PHASE_04

    Optimize

    A/B test subject lines, message timing, and CTAs with weekly performance reviews.

Dropping soon

Direct Marketing in practice.

Full case studies from this service are being published. Book a call to hear real outcomes directly from us.

Book a strategy call

What you actually receive.

Sample dashboards, reports, and assets from a typical Direct Marketing engagement.

performance-report.q4
  • Klaviyo
  • Resend
  • Twilio
  • WhatsApp Business API
  • Mailchimp
  • Notion

Industries we serve

Direct Marketing across every sector.

We apply this service built around how buyers actually behave in each sector.

  • E-commerce

    Abandoned cart recovery, post-purchase flows, and loyalty email sequences for Nepal ecommerce brands.

    See E-commerce marketing
  • Hospitality

    Reservation reminders, seasonal offers, and WhatsApp booking confirmations for restaurants and hotels.

    See Hospitality marketing
  • Professional Services

    Appointment reminders, follow-up sequences, and client re-engagement for clinics and consultancies.

    See Professional Services marketing

FAQ

Common questions about Direct Marketing

Straight answers before you book a call.

WhatsApp is the highest-engagement direct channel for Nepal businesses because smartphone penetration is high and WhatsApp open rates exceed 90%. Email works well for higher-ticket and B2B businesses. SMS works for transactional messages and flash promotions. We recommend a channel mix based on your specific audience and business type.

We configure the WhatsApp Business API through an approved Meta Business Solution Provider, set up broadcast lists and automated sequences, and integrate the channel with your CRM or contact database. This is distinct from the free WhatsApp Business app, which has broadcast limits.

We configure proper DNS authentication protocols (SPF, DKIM, DMARC) before sending any campaigns. We also enforce list hygiene by removing invalid addresses, set up a proper warm-up schedule for new sending domains, and monitor deliverability daily using inbox placement tools.

Yes. We design and build automated email flows including welcome sequences, post-purchase series, cart abandonment, lead nurture drips, and win-back campaigns. We work with Klaviyo, Mailchimp, Resend, and most major email platforms.

Every campaign has UTM parameters, and every direct channel is connected to your analytics platform. We track revenue attributed to email, WhatsApp, and SMS separately. You get a monthly dashboard showing sent, delivered, opened, clicked, and converted metrics with NPR or USD revenue attributed per channel.

Email and WhatsApp program management starts at NPR 20,000 per month. Setup projects including sequence builds, platform configuration, and DNS setup are quoted separately starting at NPR 35,000 as a one-time project. Book a call for a scoped quote based on your current list size and goals.

Often paired together.

Most growth programs combine two or three of these. Start with your biggest constraint.

  • Growth Strategy & Consulting

    Senior growth strategy without the full-time executive price tag.

    Explore
  • Promotions & Campaigns

    Referral programs, loyalty systems, and seasonal campaigns that turn buyers into repeat customers.

    Explore
  • Social Media Marketing

    Paid and organic social tied to your business goals, not your follower count.

    Explore

Next step

Ready to scope your Direct Marketing program?

Book a free audit. We will review your current setup and tell you honestly whether we are the right fit.

Book a free audit
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