Industries / Built around your buyers
Different buyers. Different way forward.
A room booking, a software demo, a new reader. The next step changes with your industry. Explore a marketing program built around yours.
01 / Follow your buyer
Start with their next move.
Choose your sector, then a moment in your customer’s journey. See where it tends to slip, and which work helps.
Hospitality journeyEnds in a direct booking
Hospitality / Discover
A traveller searches for a stay or a table near where they will be.
Where it slipsMaps, listings and reviews tell a different story from your own website.
02 / The sector directory
Find your context.
We pair the right mix of 20 in-house services to each sector based on how buyers in that vertical actually search, compare, and decide.
01 / Nepal & global
Hospitality
Build direct demand for rooms and tables through local search, review systems, and booking journeys you control.
- Brand experience
- Campaigns
- Direct bookings
02 / Nepal & global
E-commerce
Build D2C revenue beyond your Daraz listing. Shopify builds, catalog SEO, and paid acquisition for Nepal ecommerce brands that want to own their customer.
- Product identity
- Commerce
- Retention
03 / Nepal & global
SaaS
Your product is good. Your positioning does not show it yet. Senior SaaS marketing for Nepal startups and global B2B teams from a South Asia nearshore team.
- Positioning
- Content & search
- Onboarding
04 / Nepal & global
Professional Services
Build trust before the first appointment. Local SEO and intake optimization for clinics, law firms, and professional consultants in Nepal.
- Brand trust
- Enquiry journeys
- Operations
05 / Nepal & global
Education
Fill seats before the intake window closes. Enrollment marketing for schools, training institutes, and edtech in Nepal that builds demand 90 days early.
- Positioning
- Intake campaigns
- Events
06 / Nepal & global
Real Estate
Buyer leads for Nepal developers and property agencies. Project launches, local SEO, and direct inquiry systems that do not depend on portal fees.
- Project identity
- Launch campaigns
- Lead journeys
- Newsrooms
- AI visibility
- Measurement
- Discovery
- Reader experience
- Audience growth
- Local discovery
- Booking
- Lead routing
03 / The thinking behind the work
The buyer journey comes first.
A hotel guest checks availability before they book a table or a room. A property buyer compares projects over a long decision. A prospective student reads about outcomes before they apply. The channel, the creative, and the conversion flow are different in each case.
Generic agencies apply the same audit, the same channel mix, and the same reporting template regardless of vertical. We do not. Each of our industry programs starts from the buyer journey that actually exists in that sector, then maps the right SEO, paid social, and web strategy to it.
Hospitality and restaurants
Festival-calendar campaigns, direct booking funnels, and Google Business optimization that cuts OTA fees. Hotel marketing Nepal
E-commerce and Shopify
Catalog SEO, eSewa/Khalti integration, and owned-channel growth that reduces Daraz dependence. Ecommerce marketing Nepal
SaaS and B2B tech
ICP positioning, topical SEO content, and senior nearshore strategy for Nepal and global B2B teams. SaaS marketing South Asia
Professional services
Education-led content, local search, and intake optimization for clinics, law firms, and consultants. Clinic marketing Nepal
Education and enrollment
Enrollment funnels that activate 90 days before the intake window opens for schools and edtech. School marketing Nepal
Real estate
Project launch microsites, neighborhood SEO hubs, and buyer lead systems beyond portal fees. Real estate marketing Nepal
Common questions
About industry
marketing programs.
Not sure which program fits? Tell us about your buyers and we will map the journey with you.
Map my sectorWhich industries does GrowNexus specialize in?
We specialize in nine sectors. Six are Nepal-anchored: hospitality and restaurants, e-commerce and Shopify, SaaS and B2B tech, professional services (clinics, law firms, consultants), education and enrollment, and real estate. Three are global rather than Nepal-specific: PR and communications, and news and digital publishers, both written for US and UK buyers, and plumbing and HVAC, written for US contractors. Each sector has a dedicated program built around how buyers in that vertical actually search and decide.
Why does industry specialization matter for digital marketing?
A hospitality buyer searches Google before they visit. A property buyer compares projects over a long decision before they call. An edtech buyer reads alumni reviews before they apply. The channel mix, the creative brief, and the conversion funnel are different in each case. Generic agencies ignore those differences.
Do you serve Nepal-based businesses in every industry?
Yes, across the six Nepal-anchored sectors, which our core Nepal client base spans in full. The other three programs are written for buyers outside Nepal: PR and communications and news and digital publishers for the US and UK, and plumbing and HVAC for US contractors. We also run cross-border programs. For example, SaaS teams based in Nepal that sell to US and UK buyers, or hospitality brands that want inbound tourist traffic from seven source markets.
Can I start with one industry service before expanding?
Yes. Most clients start with a single-sector audit or a focused channel campaign and expand as results compound. Our nine industry programs are modular. You can start with hospitality SEO and add paid and social later without starting over.
Next step
Let’s build
the next quarter together.
A 30-minute strategy call: we review your funnel, name the two highest-impact moves for the next 90 days, and say plainly if we are the right fit. No deck. No hard sell.